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02 / Automotive services · Lead generation

CRM for ChipCar66

CRM implementation for ChipCar66: one system for managing enquiries, deals and customer communication.

CRM for ChipCar66 — project interface
Automotive services · Lead generation
01 CRM one system for enquiries

website enquiries arrive in a shared workspace

02 Deals a clear sales pipeline

the team can see each customer’s status and next step

03 Tasks work under control

the team keeps track of enquiries and commitments

04 Clients a complete customer history

communication and work on each car in one record

Technologies used
Backend / PHP

Laravel

The most popular PHP framework: Eloquent ORM, Blade templates, queues, task scheduler, Sanctum authentication, Telescope. A complete stack for rapidly launching products with clean architecture.

Used for
SaaS products REST / GraphQL API E-commerce backend User portals MVP launches Background jobs & queues
Backend

PHP

The server-side language powering over 80% of the web. Easy to deploy, supported by virtually all hosting providers, with a vast Packagist ecosystem. Modern PHP 8.x is performant and strictly typed.

Used for
Web applications REST API CMS (WordPress, Drupal) Cron jobs Parsers & scripts Shared hosting solutions
DevOps

Docker

Application containerisation: packaging a service with all its dependencies into an isolated image. Docker Compose spins up multi-container environments with a single command — the modern development standard.

Used for
Local development Production deployment CI/CD pipelines Environment isolation Microservices
Frontend

React

Meta's library for building component-based UIs. Its vast ecosystem, virtual DOM and hooks make React the most popular tool for interactive interfaces.

Used for
SPA applications SSR with Next.js E-commerce frontends SaaS products Interactive UIs Mobile (React Native)
Integrations

RabbitMQ

A message broker for reliable data exchange between services. It moves heavy and background operations outside the user flow, keeping the system fast and resilient.

Used for
Task queues Service integrations Background operations Notifications Reliable message delivery
The challenge

After launching the website, the next step was to retain incoming enquiries and create a clear process for every customer: from the first consultation to service delivery and a return visit.

The solution

I implemented a CRM workflow for ChipCar66: a shared pipeline, customer records and tasks, communication history, and tracking of the next step for every deal.

CRM implementation
01

Leads go straight into the workflow

I set up a single incoming flow: a website enquiry becomes a CRM record that can be assigned to a team member, scheduled for follow-up and tracked without manual spreadsheets.

  • Website enquiries
  • Assigned team member
  • Status tracking
Leads go straight into the workflow
02

A pipeline built for automotive services

I organized the deal stages around ChipCar66’s process: consultation, choosing a solution, booking, completing the work and following up. The team can see its workload and keep each customer moving between stages.

  • Deal stages
  • Customer records
  • Next step
A pipeline built for automotive services

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